ZIGO sign-Why is color crucial for the design of signage?

The reasons why color is crucial in sign design are as follows:

1.Attracting attention: Colorful and bright signs are more likely to attract people's attention, making it easier for people to discover and recognize the presence of signs.

2.Conveying information: Different colors can convey different information and emotions. For example, red is commonly used to indicate warnings and dangers, while blue is commonly used to indicate safety and peace of mind. By selecting appropriate colors, signage can more effectively convey the required information.

3.Improve readability: Color is also very important for the readability of the text and graphics on the signboard. Appropriate color contrast can make the text and graphics clearer and more visible, improving the readability of the signboard.

4. Associative memory: Colors can be associated with specific concepts and emotions, and using specific colors can help people remember and recognize signs more easily. For example, yellow is often associated with warnings and precautions, so using yellow on warning signs can make it easier to raise people's awareness.

In summary, the importance of color in sign design cannot be ignored. Proper selection and application of colors can enhance the functionality and effectiveness of signage, making it easier to identify, convey information, and attract people's attention.