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ZIGO sign-ZIGO Enhances Hilton Hotel with Comprehensive Wayfinding Strategy and Signage Design

ZIGO, a premier signage manufacturing company, has been selected to implement a comprehensive wayfinding strategy for the Hilton Hotel, reinforcing its status as one of the leading wayfinding signage companies. This project highlights ZIGO’s expertise in building signs manufacturing and innovative signage solutions, focusing on the functionality and aesthetic appeal of the hotel's signage system.


ZIGO's wayfinding strategy for Hilton Hotel is designed to enhance guest navigation while strengthening the hotel's brand identity. The project encompasses a variety of signage types, each playing a crucial role in guiding guests seamlessly through the property. Key elements include lobby directories, elevator indicators, room number plaques, and exterior brand logos.

Wayfinding Strategy and Signage Roles


Lobby Directories

These signs are strategically placed at key entry points and junctions within the hotel. They provide guests with a clear overview of the hotel's layout, helping them to quickly locate amenities, conference rooms, and dining areas. The directories are designed with a sleek and modern aesthetic, aligning with Hilton's upscale brand image.

Elevator Indicators

Elevator signage ensures guests can easily navigate to their desired floors. These indicators are designed to be both functional and visually appealing, using high-contrast materials and intuitive icons that enhance readability.


Room Number Plaques

Room number signs are essential for helping guests find their accommodations. ZIGO’s design for these plaques incorporates high-quality materials and elegant finishes that reflect the Hilton brand’s luxury. The design also ensures visibility and legibility, even in low-light conditions.

Exterior Brand Logos

The building signage, including the prominent Hilton brand logos, serves as a key element in the wayfinding strategy. The logos, crafted with precision engineering and advanced manufacturing techniques, are designed to be highly visible and durable. The main brand logo embodies Hilton’s identity, featuring clean lines and a sophisticated design that complements the hotel’s architecture.


Design Philosophy

ZIGO’s design philosophy emphasizes the integration of functionality with brand aesthetics. Each sign is crafted to enhance the overall guest experience while reinforcing the Hilton brand. The use of high-quality materials ensures longevity and maintains the signage’s visual appeal over time.


The exterior brand logos, a focal point of the project, are designed to be both iconic and complementary to the building's architecture. These logos are not just identifiers but are crafted to evoke a sense of luxury and sophistication synonymous with the Hilton brand. The design process involves meticulous attention to detail, from the selection of materials to the precision of fabrication, ensuring that the logos stand out both day and night.


ZIGO’s collaboration with Hilton Hotel underscores their position as a leader in building signs manufacturing and wayfinding signage companies. By implementing a comprehensive wayfinding strategy and designing high-quality signage, ZIGO enhances guest navigation and strengthens the Hilton brand identity. This project exemplifies ZIGO’s commitment to excellence in signage design and manufacturing, setting new standards in the industry.