The design of hotel signage needs to comprehensively consider the analysis of the environment, so that the signage design can be practically integrated into the overall planning of the hotel environment. In terms of design, the hotel logo should be coordinated with the entire hotel environment and have certain innovative features. The current hotel environment has a variety of decorative cultural styles, and logo design often needs to be coordinated with the same style characteristics. At the same time, personalized design should be combined with specific environmental occasions to highlight different environmental themes and enhance recognition and reflect high taste.
With the development of the economy, the fast-paced urban life has put a lot of pressure on people in the city. People hope to have more different life experiences and a moment of relaxation, hoping to liberate themselves and find joy. Therefore, leisure, entertainment, tourism, and vacation have become an important way for people to relax and escape the hustle and bustle of the city. Hotels, as supporting facilities for leisure, entertainment, tourism, and vacation, are becoming increasingly important in people's lives.
Among them, going to vacation hotels for tourism and vacation allows people to quietly enjoy the magnificent feast of mountains, green water, and diverse cultures. Such vacations do not require rushing to the scenic spots, nor are they fleeting. Observing the scenery on a whim allows people to feel relaxed, slow down, and let go of themselves.
Therefore, many hotels are increasingly focusing on showcasing more personalized and high-quality services in vacation and leisure, from environmental planning, to architectural features, to decorative styles, and so on, all pursuing uniqueness and high taste. This also makes the innovation and high taste of logo design our current constant pursuit.
Classification of hotel signage
There are multiple types of hotel signage, which can be classified into three levels based on the guidance level:
1.First level hotel directional signage
Mainly providing customers with macro level information about the hotel environment, usually set at the entrance and lobby of hotels with high crowd density, so that people can quickly pay attention to information and make choices.
Hotel name signage
Hotel overall floor plan signage
Fire evacuation icon identification board
2. Hotel secondary directional signage
The second level signage of a hotel is the link between the first and third level signage. After obtaining information from the first level signage, the second level signage is responsible for providing customers with detailed location and direction information.
Hotel entrance signage
Hotel floor signs
Guide signs for various areas of the hotel
3. Hotel Level 3 directional signage
This is the final level of the guidance level, which also indicates the ultimate goal. It is the most specific and detailed level, and in the guidance system, the number and types of three-level guidance signs are the most complex and diverse, providing a lot of environmental information. The finer the classification, the more detailed the quality of customer service.
As an important carrier of environmental information transmission in hotels, hotel signage combines environmental recognition and decoration. Therefore, in design, the hotel signage system should reflect the characteristics of the hotel's environmental style. Through its innovative and high-quality design, it can express the high-quality service of the entire hotel and meet people's demand for an elegant life.