There is a scenic line in the scenic area that is most common but easily overlooked, and that is the ubiquitous signage in the scenic area.
The role of tourism signage systems in scenic areas is mainly reflected in the following aspects:
1. Provide travel guidance and form a spatial order for tourism
The tourism signage system provides tourists with simplified spatial structure information of scenic spots and directional guidance information for tourism activities, allowing them to clearly identify their location and form predictable and orderly travel routes.
2. Enhance spatial recognition and enhance travel safety
The uncertain perception of the external environment can reduce tourists' ability to find their way, causing psychological anxiety and panic. The identification system allows tourists to identify spatial nodes and directions of travel, continuously self positioning, which gives tourists a sense of security and allows them to explore the scenic area in a relaxed state.
3. Provide commentary services to attract self-service tourists
The explanatory information in the identification system allows tourists to independently understand the resources of the scenic area and conduct guided tours without relying on the introduction of the tour guide. The proactive way of visiting allows tourists to have a deeper experience of the scenic area, while also making the scenic area more attractive among self-service tourist groups.
4. Guide in-depth sightseeing and enhance the travel experience
The identification system allows tourists to obtain index information of the scenic area, where they can choose interesting tourist attractions, plan their travel routes in advance, explore the scenic area in depth, and enhance their travel experience.
5.Building the image of scenic spots
As an information system that runs through the entire tourism activity, designing an overall and distinctive identification system helps to highlight the theme of the scenic area and strengthen the overall impression of the scenic area by tourists.
6.Assist in tourist management
The tourism signage system regulates tourist behavior through warning and behavioral norms, ensuring tourist safety and protecting tourism resources.
7. The signage should serve as a landscape
The identification system is an integral part of the scenic landscape and should be coordinated with the surrounding environment.
1. Panoramic view and guide map of the scenic area
The panoramic map and guide map of the scenic area should mainly include all the introduction text and tour route map of the tourist attraction, relevant honors, awards or titles obtained by the scenic area, such as World Natural (Cultural) Heritage, 5A/4A and other related scenic area quality assessment levels, World (National) Geoparks, National Forest Parks, National Scenic Spots, etc. It is also necessary to correctly identify the location of the main attractions and tourism service facilities, including the locations of each major attraction, major tourism activities, tourist centers, parking lots, toilets, entrances and exits, medical rooms, and other related service facilities, as well as relevant phone numbers, such as consultation, complaint, rescue, etc. for the scenic area.
2. Scenic spot introduction signs (scenic spot introduction signs,scenic spot name signs, etc.)
The introduction board of scenic spots is an essential guide service facility to introduce the essence of the scenic spot and the main sightseeing contents. Each scenic spot has its unique characteristics and attractiveness. Some scenic spots have spectacular and vivid scenery introduction signs with unique shapes, providing a more intuitive understanding of the unique characteristics of the scenic spot; Some scenic spots may seem ordinary, but they can generate enormous scientific, historical, and cultural value.
3. Scenic area road guidance signs (road signs, toilet signs, parking lot signs, etc.)
Road guidance signs are important signs that guide tourists to the scenic spots for sightseeing. They can correctly guide tourists to the places they want to reach and are the most important signs that guide tourists to the functional areas. The installation location is required to be in a clearly accessible area, with clear and easy to remember and find text, and should not be complicated or cumbersome.
4. Warning and care signs (safety scenic spot signs, warm reminder signs, public welfare advocacy signs, etc.)
Reminder signs: Reveal the rules and regulations of the scenic area, and regulate tourist behavior. Set up in places where tourists are concentrated and difficult to avoid, such as rest areas and main entrances and exits. Through such signs, tourists are reminded to pay attention to their responsibilities and ensure that their behavior conforms to the principles of ecotourism.
Warning signs: signs that inform tourists of various safety precautions and prohibit various negative behaviors. This type of sign has bright colors and is set up in the form of "tourist notices" and "precautions".
Educational signage: These types of signage mainly promote environmental protection, ecotourism concepts, and sustainable development ideas, create a harmonious tourism atmosphere between humans and nature, and reflect humanistic and natural care.
5. Warning signs for service facilities, equipment, and public places (trash cans, leisure chairs, etc.)