ZIGO sign-How to efficiently plan the urban public signage and guidance system?

The exploration of the value of urban public spaces ultimately needs to return to the essence of life. High quality urban public spaces integrate landscapes into the urban context, meet the interactive communication needs of residents, create rich and colorful urban living spaces, and bring endless possibilities to urban life.

How to make the public guidance system of a city designed to be standard, standardized, fast, and accurate, so that people can instantly recognize without relying on language, and make people feel safe, convenient, and fast when traveling in a city? This requires that the guidance design has the main functions of quickly conveying information, clear and accurate guidance, and facilitating actors to make quick and accurate judgments. It can be achieved through the following aspects.

1.The urban public guidance system should be designed and positioned from the perspective of the overall environment and urban development of a city, understand people's visual psychology and perceptual reactions to different guidance symbols and colors, strengthen the humanization factors in design with scientific methods, reflect the principle of people-oriented design, and form a unified overall guidance system image through the reasonable allocation of various guidance elements and their relationships.

2. The design of urban public guidance systems has the characteristic of standardization, which is manifested in the concise and rigorous shape of guidance symbols, design summarization, clear and clear information, and simple and eye-catching color expression.

3. In the design of urban public guidance systems, emphasis should be placed on examining the factors of people primarily receiving information, gaining a deep understanding of their relevant cultural background and cognitive level, and reflecting their applicability in the design.

4. The design of urban public guidance system should not only consider the dissemination of guidance information, but also understand the historical and cultural characteristics of a city or region, and carry out distinctive and personalized guidance system design to make the city effective in recognition.

5. The design of urban orientation system is to serve the public, so it is not advisable to pursue too much freedom in design. It is necessary to effectively combine the pursuit of design characteristics and standardized design principles, find suitable entry points, and reflect personalization in standardized principles.

Summary: The design of urban orientation system carries the memory of the site and continues the inherent spiritual code of the site. Design needs to address local issues and numerous functional requirements, and requires meticulous and thoughtful consideration for contemporary use. Designers can actively recreate, abstract and reinterpret historical construction and site features, and use their unique memories to convey the spirit of the site.

In the continuous development of the times, we have noticed that good public spaces recognized by the public are often those with simple and adaptable designs. Facilities in urban life will depreciate, demand will change, and special events will have an impact on important public spaces. The growth of public spaces is essentially in response to public will and community needs. The design of urban orientation system should respect the existing context and adapt to future development.